Coaching platform

Founded in 2015, AZEOO is a French start-up specialized in the creation of digitalized Sport & Wellness coaching platforms (web and mobile), allowing sport and wellness professionals and brands to engage their communities and monetize their services.
Leader in the Balkans thanks to the “Fit Pass” application of the Up group, AZEOO continues its progression on the European market by focusing its activities on BtoB for 2
years now.

Azeoo works with the only keyword the total adaptation to the needs of its interlocutors,
placing the customer listening in the center of its proposal. AZEOO designs ultra-customized digital web and mobile platforms, adapting its offer to the
entity, its project and its community.

Today in full expansion, the start-up meets the expectations of a wide variety of customers, evolving in different fields, such as entrepreneurs (independent coaches, influencers, etc…), professionals of the sports sector (gym/fitness, studio, crossfit box, sports federations, etc.) and other companies (SMEs, hotels). Needs notably identified through CEOs, HRDs, or happiness officers.


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  • TrainMe, a network of sports coaches with over 1,600 independent coaches in France.
  • Planet Fitness has more than 500 clubs in France and 50 clubs in North Africa.
  • FitPass of the Up Fit group, a company specialized in corporate fitness, which has 500 gyms in Eastern Europe (Serbia, Romania,..) and over 200 gyms in Greece.
  • FitMass, from sports coach Nassim Sahili who has over 700,000 followers on Youtube and Instagram and is manager of 2 fitness clubs.
  • VitaLiberté, a network of fitness clubs with over 120 clubs in France.